Strategy / Positioning
Every good plan begins with an intelligence gathering process. This requires getting an internal and external orientation of the present market conditions and your company's position in the market. A strong grasp of sound research methods are required to complete this task in a robust fashion. The resulting data sets generated through the research process allow for informed decision making during the planning process.
With sound qualitative and quantitative market research in place, the future objectives of your business can be identified and achieved. An intimate knowledge of your product/service and your expected customers has been created so now a plan to connect the two is possible.
The public perception of your company is directly tied to the overall success of your marketing efforts. An effective public relations plan acts as a preventative barrier against potential adverse situations. This is achieved by building a foundation of positive relationships between a company and the public at large. A public relations plan incorporates community building, reputation management, crisis communications, corporate social responsibility, transparency initiatives, media relations, special events, sponsorships, and internal communications training.
The implementation of a marketing plan requires the strategic placement within designated media outlets. The planning process requires the evaluation of multiple factors and their specific correlation to the client's positioning and service objectives. Once the planning process is completed, media placement begins, and it is done in the most cost effective fashion possible.
Logos & Identity Development
Your image is vital to the growth and maintenance of your business. We have extensive experience in creating identities for companies and individuals that may be struggling with developing or maintaining an identity and/or brand. Successful brands and identities are consistent throughout the company they represent. view examples
Print Design & Production
Printed promotional and informative material play a significant role in your business. You want your image to be set apart. Brochures, flyers, postcards, identity packages, and billboards are essential components of an integrated marketing campaign. Successful printed material is consistent within a brand to coordinate all marketing efforts. view examples
Web Design & Development
The web is the most cost-efficient method of marketing and distributing information to your clients. The format lends itself to keeping your information current as changes take place within your business. Our approach to web design is more functional than flashy. In my experience clients prefer a straight-forward, easy to navigate site versus a flashy site that frustrates clients with features that take too long to load. Web needs vary among clients depending on the business, product, or service. view examples
Web / Email Hosting & Custom Programming
Web sites should just work. And now, Donnie Bell Design's clients won't have to worry if their site is doing that.
The addition of an in-house web programmer with over 10 years of experience has given Donnie Bell Design a definite edge in web programming and hosting. We can provide our clients with a simple, reliable web hosting solution and programming that makes updating web sites simple. Most web hosting providers charge their customers to host a site on a shared server with tons of other sites. This type of hosting does not allow for large traffic spikes, which means a problem with one site can crash the whole server.
DBD Hosting, however, spreads traffic across a cluster of servers. It's web hosting without the management hassles and poor performance normally associated with web hosting.
Some Geeky Tidbits About Our Hosting:
We host our sites with a large data warehouse company with data centers all over the world.
Our hosting company's hardware is 60% larger than Google's hardware.
Our servers spread traffic across a cluster of high performance servers, eliminating down time due to traffic spikes.
All data is backed up six-times-per-day along with a nightly backup.
Should a power outage ever occur, all of the data centers' power systems are designed to run uninterrupted.
Heard of a little social network called Facebook? This little engine that could was the first to surpass Google in number of site visits since 2003. Social media is the new water-cooler at work. Your customers are gathering on social media networks, like Facebook and Twitter, discussing everything from the weather to their latest acquisition. Do you know what conversations are taking place around your brand? Listening and participating in these discussions is a great way to gain loyal customers and catapult sales. But beware. There is an unspoken etiquette that social media marketers must follow to avoid being ignored. Let us help you begin planning today!
Environmental graphics include exterior signage consumers see as they pass your business, billboards advertising your service, company or event, or large graphics that your clients see as they enter your office. This type of design can promote your business from a distance and create an inviting space to enhance your clients' experience. view examples
Photography can be essential to your image. We offer professional photographic services that will demand the attention your product or service deserves. Our services range from creative commercial shots to specific high key product images. We offer creative direction with this service. view examples
There is nothing more eye catching than the moving image. In today's market, it is more important than ever to have your brand stand out from the rest. Through high end production and motion graphics, we can help your business reach the masses through the countless media outlets available from television to the web. view examples